Wayfly SaaS Ad /

ClientWayfly

RoleAnimation / Partial

Services

Build a Hero AdOne-Off Project

Replace Photo ShootsMonthly Retainer

Custom InquiryBespoke Scope

The Challenge

Translatingtheabstractenergyofastartupseedroundintoengagingvisualmetaphorsisalwaystricky.Thesequenceneededtoshiftfromagrounded,everydayofficeenvironmenttohigh-energy,abstractconceptsofupwardscaling—liketherocketlaunch—withoutfeelingdisjointedorlikeagenericcorporateexplainervideo.

The Solution

Ileanedintoavibrant,stylized3Daesthetictokeepthevisualsapproachablebutmodern.Byusingsnappy,kinetictransitionsandboldcolorblockingfocusedonWayfly'sbrandblues,thedistinctscenesweretiedtogetherseamlessly.Thelightingwasdeliberatelykeptbrightandhigh-keytomaintainanoptimistic,forward-lookingtonethatmatchestheambitionofagrowingflightcompany.

How we got there

Theenvironments,assets,andanimationswereentirelybuiltinBlender.Theanimationphasefocusedheavilyoncontinuous,sweepingcameramomentumtophysicallydrivethenarrativeforward.Oncethe3Dsequenceswererendered,everythingwasbroughtintoDaVinciResolve.Thefinalcolorgradewasdialedintoensurethebrandcolorspoppedcleanly,andtheeditwastightenedtogivethepiecetheurgent,energeticpacingrequiredforasuccessfulseedad.

Project CanvasSelect mode — drag frames · MMB to pan · Scroll to pan

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Wayfly SaaS Ad /

Wayfly SaaS Ad /

Wayfly SaaS Ad /

Wayfly SaaS Ad /

Wayfly SaaS Ad /

Wayfly SaaS Ad /

Wayfly SaaS Ad /

Wayfly SaaS Ad /

Wayfly SaaS Ad /

Wayfly SaaS Ad /

Wayfly SaaS Ad /

Wayfly SaaS Ad /

The Challenge

The Solution

How we got there

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